In 1987 Bio‑Oil pioneered using oil to help improve the appearance of scars and stretch marks. At the time almost every product on the shelf was either a cream or a lotion, and the product was met with much skepticism. Today the product is the world’s leading scar and stretch mark product. In 2010 Bio‑Oil set up a specialist laboratory dedicated to researching how oil could be used to treat other skin concerns. In 2018 an oil-based gel for dry skin was launched and in 2020 a scar and stretch mark product made from 100% natural oils was launched. In 2021 a high-oil cream moisturiser will be brought to market. Bio‑Oil focuses exclusively on research, with the selling and distribution of its products licensed to leading skincare companies around the world. For information on Bio‑Oil products, please visit your local pharmacy.